Considerations are always based on personality and desires that a person wants to have fulfilled. For a student going to college considerations like where am I going to live and who am I going to spend time with are as important as what ratings does the college have and what will the degree I get give me. Why are these other considerations so important?
One reason is that most students are taking there first step away from home life. These needs are being filled by communication with other students. “According to a recent study by the Center for Marketing Research at the University of Massachusetts-Dartmouth, 100% of universities surveyed use social media to communicate with students, up from 61% in 2007-08. The study found that 98% of the responding colleges have a Facebook page and 84% have a Twitter account.” These numbers are great tools for other interactive minded colleges to consider.
As students take a step toward college life, they are taking the time to understand where they are going, and with the students perspective being shared with social media giving them the key to the life they may lead.
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